Ilze Zukova

Ilze Zukova is an experienced marketing and research professional, currently serving as the Head of Research and Innovations at Latvijas Valsts radio un televīzijas centrs since January 2024. Previously, Zukova held the position of Tele2 brand manager at Tele2 Latvia from February 2018 to January 2024 and temporarily acted as Head of Marketing, overseeing brand strategy, positioning, and partnership collaboration. Zukova has extensive experience in marketing strategy, product development, and customer analysis gained through various roles at Tele2, Not Perfect Riga, Leo Burnett, and Bates Red Cell. Educational qualifications include a master's degree in Social Anthropology from Rīga Stradiņš University and an MBA in Innovations and Entrepreneurship from RTU, along with other training in negotiation and coaching.