Liz Butler

Liz Butler is the Director of Marketing & Strategic Projects at Launch That. Liz has over seven years of experience in marketing, paid search, media, and business consulting.

Liz started their career as a Production Assistant at The Festival of Chocolate. Liz then became a Corporate Meeting Intern at Raymond James Financial. In 2010, Liz became a Product Development and Operations Intern at Hello Florida where they facilitated increased bookings in Central Florida destinations.

From 2012 to 2013, Liz was a Business Consultant at Michael Bassolino LLC where they created business implementation plans and marketing initiatives to expand the company’s online presence. Liz then became a Paid Search Manager at Pearson Embanet from 2013 to 2017. In this role, they managed media and search marketing initiatives.

In their current role as Director of Marketing & Strategic Projects at Launch That, Liz is responsible for leading the marketing team and developing strategic projects that support the company’s growth initiatives.

Liz Butler has a MBA from Crummer Graduate School of Business at Rollins College, a Bachelor of Science in Event Management from University of Central Florida, and a certification from Google in AdWords Certified, Video Advertising Certified, and Google Analytics Certified. Liz also has a certification from BING in Ads Accredited Professional.

Liz Butler reports to Ronnie Zelek, VP, Marketing & Strategic Projects. They are on a team with Tom Hope - Director, Marketing & Strategic Projects, Lauren Zelek - Senior Marketing Manager, and Chris Elkins - Marketing Lead.