Ksenija Mjasnikova

Ksenija Mjasnikova has a diverse work experience spanning various industries and roles. Ksenija started their career as a Social Media Strategist at Decoded Fashion in 2017. Ksenija then worked as a Dresser at Sulvam in 2018. In the same year, they also served as a Personal Assistant to Paolo Stella, assisting with social media campaigns and creative concepts. Ksenija later joined IMSOMEWHERE as a Digital Marketing Assistant and Video & Photo Editor, where they managed e-commerce and developed digital advertising strategies.

In 2019, Ksenija worked as a Junior Digital Communications & PR Specialist at Bleu comme gris, where they handled press coverage, art direction, and social media content creation. In 2020, they presented their research paper on E-sports and Digital Fashion at the Global Fashion Conference, winning the Best Research on Innovation award. Ksenija then co-founded FRAKS Paris, an intelligence agency focused on disruptive communication and marketing strategies.

Also in 2020, Ksenija joined Launchmetrics, starting as a Junior Data Analyst and progressing to roles such as Data Services Analyst, Brand Development Analyst, and eventually becoming a Data Services Manager. At Launchmetrics, they gained skills combining technology and fashion.

Alongside their professional roles, Ksenija worked as a Guest Lecturer at Istituto Marangoni, teaching courses on fashion innovation, sociology, fashion journalism, and digital marketing. Ksenija was later appointed as a Senior Tutor in Fashion Innovation, curating MA dissertations and teaching a wide range of courses.

Throughout their career, Ksenija has shown a passion for technology, fashion, and creativity, utilizing their skills to create inspiring and impactful experiences for brands and customers.

Ksenija Mjasnikova obtained a Bachelor's degree in Fashion Communication & New Media from Istituto Marangoni in 2018. Prior to that, they completed their International Baccalaureate & American High School Diploma at the International School of Prague from 2011 to 2015. Ksenija then pursued further education and obtained a Master's degree in Fashion Communication, Promotion & Media from The Manchester Metropolitan University / Istituto Marangoni Paris from 2018 to 2020. In addition to their formal education, Ksenija has also obtained several certifications. In 2015, they obtained an IELTS certification from the British Council. Ksenija also obtained an Attestato d'Italiano al livello B2 from CILS in 2018. More recently, in 2020, they obtained certifications in A Scientific Approach to Innovation Management and Management of Fashion and Luxury Companies from Università Bocconi.