Paras S.

Category Retail Marketing Lead

Paras S. currently serves as the Category Retail Marketing Lead at Lava International Limited since March 2025. Prior to this role, Paras S. was the Senior Marketing Manager at TECNO Mobile India from April 2016 to February 2025, overseeing end-to-end launch campaigns and budget management. Experience also includes roles at Nokia as Assistant Marketing Manager, where responsibilities involved product launches for Nokia and Microsoft Lumia devices, and earlier positions at Avery Weigh-Tronix and Hindustan Times focusing on digital marketing and market analysis, respectively. Educational qualifications include an Executive Development Program in Digital Marketing from the Indian Institute of Management Kashipur and a PGDM in Marketing from Asia Pacific Institute of Management.

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