Lava International Limited
Sourbh Asija is a seasoned professional with extensive experience in operations management and engineering within the manufacturing sector. Currently serving as General Manager Operations at Lava International Limited since March 2015, Sourbh leads day-to-day operations for a high-volume manufacturing facility, overseeing a large workforce and ensuring alignment with strategic company objectives and customer needs. Prior roles at Lava included Deputy General Manager Operations and Senior Manager SMT Operations, focusing on new product introduction and testing processes. Previously, Sourbh contributed to Samsung Electronics as an Assistant Manager and Senior Engineer, specializing in test operations and new product development. Early career experience includes work as a Design Engineer at Spectross Digital Systems. Sourbh holds an Engineer’s Degree in Electrical, Electronic and Communications Engineering Technology from PTU.
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Lava International Limited
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Lava International Limited is a leading Mobile Handset Company in India and has expanded its operations to multiple countries across the world. Right from its inception Lava has been at the forefront of building a strong ecosystem of design and manufacturing of mobile handsets. The company has been building mobile handset design capability including industrial design, mechanical design, hardware design & software design. In line with the Govt. of India’s ‘Make in India’ initiative, Lava has taken a lead in support of this important nation building program and has already set up a design team in India, becoming the first to do so in the country. With this ‘Design in India’ initiative, Lava is now the only Mobile handset company that makes truly “Make In India” phones with complete control on design and manufacturing within India. Lava was also ranked as the ‘Most Trustworthy Brand’ in the CMR Retail Sentiment Index 2018.