Simona Salzano

Simona Salzano is a seasoned professional with expertise in competitive intelligence and consumer analytics. Currently serving as a Competitive Intelligence Specialist at Lavazza Group since January 2023, Simona previously held various roles at NielsenIQ from July 2019 to December 2022, including Analytic Consultant and Junior Analytic Consultant in Consumer Intelligence, as well as an internship position. Simona's earlier experience includes working as a Media Planner at intarget: from January to June 2019 and as a Social Media Manager at Archimax srls in early 2018. Academic qualifications include a Laurea Magistrale in Marketing and Market Research and a Laurea triennale in Business Administration with a focus on Finance, Marketing, and Production, both obtained from Università di Pisa, along with a high school diploma from Liceo Classico Giosuè Carducci.