Melanee Arnett

Director Of Digital Media at Lavidge

Melanee Arnett has a diverse work experience spanning over many years. Melanee began their career as an intern at Riester~Robb in 2004. Melanee then worked as a Media Assistant at Riester from June 2006 to May 2007, followed by a role as an Assistant Planner from May 2007 to February 2008. Melanee then joined SheKnows, LLC in November 2011 as a Media Buyer until December 2012. In 2013, they joined LAVIDGE as an Interactive Media Planner and worked there until December 2013. Melanee's responsibilities expanded at LAVIDGE, where they served as a Senior Interactive Media Planner/Buyer from January 2014 to December 2015. Melanee then advanced to the position of Interactive Media Supervisor from January 2016 to February 2018. Melanee was then promoted to the role of Associate Director of Digital Media at LAVIDGE, a position they held from February 2018 to February 2022. Currently, they serve as the Director of Digital Media at LAVIDGE starting from February 2022.

Melanee Arnett's education history begins with their attendance at Paradise Valley Community College from 2002 to 2004, where they earned an Associate of Arts (A.A.) degree. During this time, they studied various subjects such as Arts, Economics, and Global Business.

Following their time at Paradise Valley Community College, Melanee Arnett then attended the W. P. Carey School of Business at Arizona State University from 2004 to 2006. Melanee obtained a Bachelor of Science (B.S.) degree with a focus in Marketing.

In addition to their formal education, Melanee Arnett has acquired several certifications. These include the Datorama Admin certifications in Platform Advanced, Platform Fundamentals, and Platform Intermediate, which they obtained in January 2021 from Datorama, a Salesforce Company. Melanee also holds certifications from The Trade Desk, including Trading Academy Certified - Specialist, Edge Academy Certified: Marketing Foundations, Trading Academy Certified - Practitioner, Trading Academy Certified - Strategist, and Trading Academy Certified - Professional, all obtained in 2018. Furthermore, they obtained the IAB Digital Media Buying & Planning Certification in October 2017 from IAB Learning. Prior to that, Melanee Arnett obtained the Google Analytics Individual Qualification in January 2014 from Google. Additionally, they obtained the Microsoft Office Specialist certification in Excel in April 2010 from Microsoft, and the Google AdWords Search Certification in March 2012 from Google.

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