KP

Krystel Perfecta

Product Marketing Manager at LawVu

Krystel Perfecta has extensive experience in marketing and product management. Krystel is currently working as a Product Marketing Manager at LawVu since April 2022. Prior to that, they worked as a Product Marketing Manager at Access4 from December 2021 to March 2022. Krystel also served as a Marketing Automation and Events Specialist at NBS Australia from July 2021 to November 2021.

Before joining NBS Australia, Krystel held various roles at Intelematics, starting as a Marketing Coordinator from June 2019 to July 2020. Krystel then moved on to become a Marketing Specialist - Product and Automation from July 2020 to July 2021. In these roles, they supported product marketing activities, executed go-to-market plans, managed email marketing programs, and maintained marketing automation integration with CRM. Krystel also managed the development of marketing collaterals, ensured brand guidelines adherence, and maintained social media channels.

Prior to Intelematics, Krystel worked as a Digital Marketing Coordinator at Wild Rhino Footwear from September 2018 to April 2019. Krystel'sresponsibilities included creating content, managing social media, and engaging influencers. Krystel also gained experience as a Marketing and Merchandising Coordinator at NGT Marketing from March 2017 to May 2018.

Before NGT Marketing, Krystel served as a Marketing Assistant at Encapto WiFi from January 2016 to February 2017. Krystel'srole involved copywriting, managing social media accounts and the company website, and assisting in research and planning.

Krystel started their career as an Online Marketing Manager at PT. Bonofactum from January 2015 to June 2015. In this role, they oversaw online marketing channels, developed sales tools and content, and explored new sales opportunities. Krystel then worked as a Marketing Executive at Lifestream Group from June 2013 to October 2014, where they managed digital marketing channels, developed content and collaterals, and liaised with print vendors.

Krystel's earlier experience includes working as a Sales & Marketing Executive at Giosis Gmarket from July 2012 to June 2013. In this role, they handled sales performance monitoring, promotional planning, and managed digital marketing channels. Krystel also led the creative department for web assets creation.

Overall, Krystel Perfecta has a strong background in product marketing, marketing automation, events management, digital marketing, and creative content development.

Krystel Perfecta's education history includes a Bachelor of Arts degree in Graphic Design from Curtin University, which they obtained from 2005 to 2009. In 2013, they attended the University of Pennsylvania - The Wharton School, where they studied Marketing for a year. In 2020, Krystel completed the Essentials of Product Marketing program at Brainmates. Krystel also received additional certifications, such as Product Marketing Certified from Product Marketing Alliance in January 2021 and PMM Hive Essentials - Positioning for Advantage from Product Marketing Hive in August 2021. Earlier, in 2014, they completed an Introduction to Marketing course from Coursera, and in 2013, they also completed the Crafting an Effective Writer: Tools of the Trade course from the same platform. Additionally, Krystel obtained The Online Marketing Fundamentals certification from Google in March 2018.

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Timeline

  • Product Marketing Manager

    April, 2022 - present