Patrick Marcelo

Patrick Marcelo is a marketing communications expert with over 12 years of experience in the telecom and retail sectors, currently serving as the Head of Social at Lazada PH. Previously, Patrick held various roles at Globe Telecom, including Social & Digital Content Strategist and Brand Communications & Campaigns Strategist, where they developed and executed comprehensive social media campaigns for major brands. Patrick also worked as an Account Director at Bad Idea, leading campaigns for tech brands, and as a Search & Social Media Manager at IKEA. Patrick earned a Bachelor of Science in Business Administration, with a major in Marketing Management, from De La Salle Lipa.