Gabriela Labadeça

Gabriela Labadeça's work experience begins in 2016 with a role as a Marketing Intern at InstaCarro.com, where they tracked marketing campaign performance and conducted data analysis using R and the Google API. Gabriela then moved on to become a Business Intelligence Assistant, where they optimized the performance of the vehicle inspection team and provided strategic recommendations. Gabriela later became a Junior Business Intelligence Analyst, utilizing machine learning to improve customer service and increase sales.

In 2018, Labadeça joined RevMob Mobile Ad Network as a Fraud Prevention Analyst, where they created workshops on fraud identification and response, as well as evaluated partner performance. Gabriela also worked at Jüssi as a Web Analytics and Conversion Rate Optimization Analyst, focusing on understanding customer behavior and proposing product improvements.

From 2021 to 2022, Labadeça worked at Wayfair as a Product Analyst, defining product KPIs and metrics, supporting pilot phases, and analyzing data to measure product success.

Most recently, in 2023, Labadeça joined Leads.io as a CRO Specialist, although specific details about this role are not provided.

Gabriela Labadeça completed their Physics Bachelor's Degree at USP - Universidade de São Paulo from 2012 to 2019.