James Hook is a founding partner at LeadX Capital Partners, a firm supporting technology-enabled companies in sustainable digital transformation since 2021. With extensive experience in board roles, James has contributed to various organizations, including Shore, OptioPay Group, Flowtify GmbH, Hrmony, Culinary Agents, and Yoyo, focusing on enhancing customer engagement, digital platforms, and operational solutions. Prior to LeadX, James held a partner position at HOSPITALITY.digital and Adaxia Capital Partners, demonstrating a strong background in private equity and technology investments. James holds a Master of Engineering degree from the University of Oxford and completed A-Levels in Maths, Physics, Chemistry, and Further Maths at Hinchingbrooke School.
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