Leave It to ’Berta
Roberta Morris is a seasoned creative professional with extensive experience in design and marketing. As the Founder and Creative Director of Leave It to ’Berta since January 2009, Roberta has successfully managed a diverse portfolio of small business and nonprofit clients, delivering significant improvements in sales through comprehensive design strategies. Previously, in a tenure that extended from April 2004 to April 2025 at the Center for the Collaborative Classroom, Roberta held multiple roles, culminating as Creative Director, where leadership in design vision contributed to $34 million in sales and outreach to over 8 million educators and students. Roberta's accomplishments include executing organizational rebranding initiatives, improving product lines, and enhancing brand visibility through strategic marketing efforts. Roberta holds a Bachelor of Fine Arts in Graphic Design from Arkansas State University and further education from General Assembly.
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Leave It to ’Berta
’Berta joins forces with your team to help your organization to brand and promote your products in a consistent and thoughtful way. She finds that the best branding happens when clients feel heard throughout the creative process. The executive team is always involved from the beginning stages: What are you looking for? Who are your competitors? How can we make you different? Where design meets strategy, ’Berta has worked both agency-side and in-house with nonprofits and Fortune 1000 companies, including: AssetMark, Cadbury-7/UP, Career Girls, Collaborative Classroom, College Track, Dallas Museum of Art, Galleria, Gap/Old Navy, The Integer Group (Omnicom), Latitude (Richard’s Group), Launch Partnership, Lawrence Berkeley Lab, Lob, Marcus&Millichap, McCann-Erickson, Pottery Barn, Safeway.com, San Francisco Historical Society, 7-Eleven, Inc., Texas Instruments, and Thanx, just to name a few. ’Berta’s capabilities include: Creative and Art Direction Branding strategy Brand identity design Presentations Collateral Campaigns Logos Packaging Infographics Iconography Signage Typography Book and magazine design Gift trade and product design Photo retouching Social media campaigns App design Website design Presentations Online courses ePUB Animations
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