Liam Silva Vail

Digital Marketing Analyst at Lee Valley Tools Ltd.

Liam Silva Vail has a diverse range of work experience. In 2008, they began working for the City of Ottawa, where they held positions such as Intermediate Sport, gaining skills in customer service, event planning, curriculum building, and leadership. In 2016, Liam worked as a Census Operator for Statistics Canada, performing roles such as data input and coding. In 2017, they founded PRIMAL Goaltending Consultancy, utilizing their networking skills to establish connections and develop effective marketing campaigns. Liam also worked as a Contracting Administrator for Foresters Financial, where they conducted data analysis and customer service. In 2018, they served as a Project Assistant for Élections Canada. From 2017 to 2018, Liam was a Summer Student-Commerce Officer for the Canadian Space Agency, assisting with industry networking events, social media management, and government communications. In 2020, they worked as a Marketing Analyst for VentureBridge, handling social media account setup and content scheduling for multiple brands. From 2020 to 2021, Liam served as the Marketing Lead for IT EXPERTS Canada, creating marketing plans and achieving high engagement rates on digital platforms. Currently, they are a Digital Marketing Analyst at Lee Valley Tools. Additionally, in response to the COVID-19 pandemic, Liam co-founded Bytowne Apparel in 2020, focusing on branding, digital marketing, and networking for this Ottawa-based clothing company.

Liam Silva Vail has a comprehensive education history. Liam obtained a Master of Science (MS) degree in Marketing and Consumption from the University of Gothenburg, which they attended from 2018 to 2020. Prior to that, they completed their Bachelor of International Business degree in International Business at Carleton University from 2012 to 2016. Their secondary education was undertaken at Ecole Secondaire Catholique Beatrice Desloges, where they received a DESO (Diplome d'Etude Seconaire en Ontario) in High School/Secondary Diplomas and Certificates from 2006 to 2012.

In addition to their formal education, Liam has also attained several certifications. Liam obtained certification in SQL from W3 Coding Schools in March 2021. In May 2019, they acquired certifications in Facebook Analytics from Facebook and Google Analytics from Google. Finally, Liam has certification in CPR from the Ottawa Lifeguards Association, although the specific month and year of attainment were not provided.

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Timeline

  • L

    Digital Marketing Analyst

    July, 2021 - present