Lefty
Mateo Barahona began their work experience in 2006 as an Ingénieur développeur web at Klee Group. From 2007 to 2010, they worked as a Software Engineer at ConcretePlatform, where they were responsible for developing new features and providing client support. In 2010, Mateo worked as a Freelance at Anuman Interactive. Mateo joined Key Consulting in 2011 as a Lead Dev (Ingénieur d'étude et développement) until 2012. From 2012 to 2020, Mateo held the position of Chief Technology Officer at Seven Circles, where they led digital transformations for major clients. Currently, they are working as the VP of Engineering at Lefty since October 2020.
Mateo Barahona attended Lycée Blaise Pascal Orsay from 1997 to 2000. However, no specific degree or field of study was provided for this period. Later, from 2002 to 2006, they pursued a Master's degree in Bioinformatics at the Ecole nationale supérieure de l'Electronique et de ses Applications.
Lefty
Lefty is a technology-driven international influencer marketing company that helps brands and agencies engage with their audiences through influencers. The company has developped a proprietary algorithm which uses machine learning and artificial intelligence to analyze more than 20 million pieces of content daily, from more than 3 millioninfluencers worldwide, from social celebrities to micro-influencers. The strategic planning team partners with each client to create innovative creative strategies and project managers use advanced analytics on both influencers and their followers (location, age, gender, brand affinity...)to target the right audience with the campaign. Lefty also offers access to its powerful influencer search engigne to help clients identify their best influencers match. Lefty has managed campaigns for top brands from a variety of industries including Tinder, G.H.Mumm, Blackpills and Airbnb. For more information on Lefty and its services, please visit https://lefty.io/