Lega Serie A
Alessandro Gherardi is a marketing and partnerships professional with experience in the sports industry. Currently serving as Head of Marketing & Commercial for North America at Lega Serie A, Alessandro is responsible for identifying partnership opportunities, overseeing the commercial process, and managing partner deliverables. Previously, Alessandro worked at NBCUniversal as a Coordinator in Marketing for NBC Sports, where marketing efforts focused on major sports events such as the Premier League and FIFA World Cup. Additional experiences include roles at LeagueApps, where Alessandro specialized in partnerships implementation, and as a Teaching Assistant at NYU School of Professional Studies. Alessandro holds a Bachelor of Science in Sports Management from New York University.
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Lega Serie A
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The Serie A Championship is the premier football division in Italy and is one of the world's elite football leagues. Since Serie A's inception more than 100 years ago, the Ballon d'Or has been awarded 18 times to players of Serie A Clubs, more than any other league in the world. Furthermore, of the 55 UEFA Champions League finals that have been played, 25 of them have involved Serie A Clubs, making Serie A Championship amongst the most highly important leagues in Europe. Italian Clubs also lead the way in terms of European competition titles (UEFA Champions’ League, UEFA Europa League and UEFA Supercup), with 30 total victories. As for the FIFA Club World Cup, with a combined total of 9 titles, the Serie A Clubs lead the ranking of European club victories. At present, the Serie A Championship consists of 20 Clubs playing a total of 380 Matches between them each Season, usually running from August until May the following year.