Legends
Ann Marie Svoboda is an experienced finance professional currently serving as Deputy CFO at Legends since August 2024, following a role as SVP Corporate Finance & Treasurer at ASM Global from August 2020 to August 2024. Svoboda's extensive career includes positions such as VP Finance & Treasurer at Carestream, where the company was a $2.4 billion healthcare imaging provider, and Treasurer for the Americas at Cadbury Schweppes, a major consumer packaged goods company. Additionally, Svoboda has authored "Cash Flow Analysis - A Guide for the Corporate Financial Analyst," published in December 2018. Early career experiences include roles at Ahold, Wackenhut, Culligan International, and founding an entrepreneurial venture focused on fitness centers in Central Europe. Svoboda holds an MIM (International MBA) in International Finance from the Thunderbird School of Global Management and a BBA in Finance from the University of Iowa.
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Legends
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Founded in 2008, Legends is a premium experiences company with six divisions operating worldwide - Global Planning, Global Sales, Hospitality, Global Partnerships, Global Merchandise, and Global Technology Solutions - offering clients and partners a 360-degree service solution platform to elevate their brand and execute their vision. Currently, Legends works with marquee clients across business verticals including professional sports; collegiate; attractions; entertainment; and conventions and leisure. They are the industry leaders in designing, planning and realizing exceptional experiences in sports and entertainment. The Yankees and Dallas Cowboys founded Legends in 2008, with the company initially focused on running concessions and retail merchandising at their stadiums and other sports venues and entertainment complexes. Since then, Legends has become a major player in the sports business ecosystem and expanded to hospitality, sponsorships and numerous other areas.