David Scholz

David Scholz, APR, CAIP, serves as the Chief Strategy Officer at Léger since October 2000. Scholz is also an Adjunct Professor at McMaster University, where responsibilities include founding the Research Course for the Masters of Communications Management Program and supervising student capstone projects. Scholz was a Sessional Instructor at Humber College from January 2018 to April 2021 and previously held the position of Managing Partner at Consumer Vision from January 2014 to March 2018, focusing on qualitative operations and market expansion. Additionally, Scholz served as Case Studies Editor for the Journal of Professional Communication from August 2014 to July 2016, overseeing the recruitment and peer review of case studies. Earlier in the career, Scholz was Vice President at Criterion Research Corp from October 1993 to November 2001. Scholz earned an education from the University of Manitoba between 1983 and 1992.