Samantha Yuen

Samantha Yuen is a highly skilled professional with extensive experience in digital marketing, brand partnership, public relations, and business development across various industries. Currently serving as the Digital Marketing lead for the APAC region at LELO, a luxury pleasure brand, Samantha has previously contributed to 9GAG's global brand partnerships, facilitating engagement with a vast Millennial and Gen Z audience. Experience at Telum Media enhanced expertise in media intelligence, while a role at WGSN provided insight into trend forecasting for creative thinkers. Samantha's foundational skills in business development were honed at Euromonitor International and 1O1O Corporate Solutions. Samantha holds a Master of Science (MSc) in Marketing from the University of Birmingham.