Max A. Smith is the CEO & Co-Founder of Lengo, a company building the first Data-driven Operating System for Informal Retail. Prior to Lengo, Max was the General Manager and Project Manager at LOOKA | Market Research for Africa. Max's background includes roles as a UX Researcher at YUX Design, a Fulbright Researcher at The Fulbright Program, a Sales Trainee at MTN, and a Research Assistant at Duke University School of Law. Max holds a Double Major in International Studies and French Area Studies with a concentration on sub-Saharan Africa from Kenyon College.
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