Gabriel de Antoni Ferrari is an experienced marketing professional with a focus on trade marketing. Currently serving as a Junior Trade Marketing Analyst at Lenovo since October 2022, Gabriel manages the CLUBE LENOVO rewards and training program for B2C winners and oversees sales incentive campaigns, point-of-sale communications, budget control, and various promotional projects. Prior to this role, Gabriel worked at Ateliê de Propaganda as an advertising analyst, leading the Mundo Lenovo rewards program for B2B resellers and handling diverse projects for well-known brands. Earlier experiences include roles in customer service and quality control at Grupo Amaro, Ipsos, and Efika contact center, showcasing a comprehensive background in both client engagement and operational management. Gabriel holds a degree in Marketing from Centro Universitário FAM and has a background in Design and Visual Communication.
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