Kelly Soma

Kelly Soma is a seasoned marketing professional with extensive experience in B2B and B2C marketing across the Middle East and Africa. Since April 2014, Kelly has served as the Commercial Marketing Manager at Lenovo, where strategic development and execution of innovative marketing initiatives have significantly enhanced brand visibility and customer loyalty. Previously, as the Marketing Manager for Southern Africa, Kelly directed efforts to align sales and marketing strategies for impactful business results. Key achievements include leading Lenovo's first comprehensive retail campaign, #Built4EveryU, and coordinating the Middle East and Africa Summit 2017. Kelly’s early career includes roles at Tiger Brands, Colgate Palmolive, and Robert Bosch Tool Corporation, complemented by a Bachelor of Commerce degree in Marketing from the University of Johannesburg.