Kumaar Brijesh

Kumaar Brijesh is an accomplished marketing leader with extensive experience in performance, digital, and retail growth marketing, currently serving as Lead at Lenskart.com since January 2015. Brijesh has a proven track record of successfully managing advertising campaigns, generating over 18 million visitors with a low average visit cost, and achieving significant improvements in ROI through innovative app install strategies. Brijesh's expertise encompasses Adwords, SEO, content marketing, and multi-channel strategies that have notably helped acquire nearly 900,000 new users for the Lenskart Gold loyalty program. Prior to Lenskart, Brijesh held the position of VP Sales and Marketing at ICFP, where performance metrics increased from $300,000 to $5 million. Brijesh holds a Bachelor of Business Administration degree from MD University.