Luisa Lancellotti

Brand Strategy Manager at Leo Burnett Tailor Made

Luisa Lancellotti is an accomplished Brand Strategy Manager with extensive experience in strategic planning and communication across multiple advertising agencies. Currently at Leo Burnett Tailor Made since June 2022, Luisa manages brand strategies for notable clients such as Mondelez. Previous roles include Brand Strategy Manager at CP+B Brasil, where a Silver Effie Award was achieved for Ambev, and strategic positions at Ogilvy Brasil and Leo Burnett Tailor Made, focusing on communication plans and campaign execution. Luisa's background includes a strong foundation in storytelling and marketing, with early career experiences in art direction and marketing communications. Educational credentials include a postgraduate degree in Psychoanalysis from CEP and a Bachelor's degree in Advertising from ESPM.

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