Liam Hopkins

Liam Hopkins is the Managing Partner at Leo Burnett UK since October 2013, overseeing the Sport and Entertainment Division. Liam is also the Client Partner and Board Account Director, managing the McDonald's Global, European, and UK Sponsorship business, as well as Betfair's content days for Arsenal and Barcelona. Liam is also responsible for leading the McDonald's Global and European sponsorship account team, handling all contractual rights and sponsorship activations for major sporting events. Prior to their current role, Liam worked as a Senior Account Manager at arc London and as an Account Executive at Sponsorship Intelligence. Liam holds a 1st class degree in Sport & Business Management from Loughborough University.