LEONHARD KURZ
Bernd Pfeiffer currently serves as the CRM Marketing Manager at LEONHARD KURZ Stiftung & Co.KG, where responsibilities include overseeing CRM marketing activities and database management to enhance customer engagement across various divisions, starting from January 2019. Previously, Bernd held the position of Campaign & Sales Manager at Consumer Monitor Expert GmbH from April 2016 to December 2018, and worked as a Marketing Assistant at Autec AG for a brief period in late 2015. Early career experiences include internships at Blackriver GmbH and TX Sports, as well as a working student role at Kantar Added Value DE, focusing on primary market research. Bernd Pfeiffer holds a Master of Arts in Business Administration from Coburg University (2013-2015) and a Bachelor of Arts in Business Administration from Hochschule Hof, University of Applied Sciences (2009-2013).
LEONHARD KURZ
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LEONHARD KURZ is a leading international company in thin-film technology and a market leader in the hot stamping field. With more than 5,500 employees, the surface specialist develops and produces wafer-thin decorative and functional coatings to visually and functionally enhance a wide range of products. Surface decorations from KURZ can be found on car parts, smartphones, laptops, furniture, packaging, books, textiles, labels, and bank cards, to name but a few applications. KURZ transfer products are used in different ways to decorate a wide variety of products. As surface finishing, they enhance brands. And as adhesive seals, paper, or plastic labels, they identify goods. Transfer products from the KURZ Group protect surfaces and prevent counterfeiting. Combining visual elements with digital functionalities, they provide product protection, ensure product safety, and create a virtual brand experience. From unique design to intelligent features, KURZ offers complete solutions for surfaces - from project consulting and machine and tool technology, through to sustainable finishing solutions with KURZ recycling. The KURZ Group operates at more than 30 sites worldwide and produces under standardized quality and environmental standards in Europe, Asia, and the USA. With a global network of subsidiaries, representatives, and sales offices, the surface specialist ensures short paths, reliable delivery, and individual on-site support.