Andrea Battista is an experienced professional in data strategy and digital media, currently serving as Data Strategy Director at LePub | Powered by Publicis Italy since September 2019. Previous roles include Analyst & Strategic Consultant at The Big Now and Digital Media Specialist at New Energy Mind. Andrea possesses expertise in Salesforce Marketing Cloud and social media marketing tools, complemented by a foundational background in arts management as a co-founder and label manager at Gold Nite Records. Additionally, Andrea's early career included a marketing internship and various positions in event management. Andrea holds a degree in Scienze Umanistiche per la Comunicazione from Università degli Studi di Milano and a Maturità Classica from Liceo Classico Bartolomeo Zucchi.