Béla Ziemann

Béla Ziemann is a seasoned strategist with extensive experience in the advertising and branding industry. Currently serving as the Global Chief Strategy Officer at Publicis Italy | LePub since January 2022, Ziemann previously held the Chief Strategy Officer role at Publicis from September 2018 to January 2022, overseeing significant brands such as Bottega Veneta, Diesel, Coca-Cola, Heineken, and Barilla. Notable accomplishments include enhancing planning scores and dramatically increasing new business success rates. Ziemann has also contributed to global branding strategies for Mercedes, Voltaren, Nescafé, and more during tenures at various Publicis entities. With a dynamic educational background including an MBA in Brand Management, Ziemann's leadership has consistently driven creative and strategic excellence across numerous high-profile campaigns and accounts.