Megan Musar Herling

Senior Director, Media Strategy at LERMA/

Megan Musar Herling has a diverse range of work experience spanning various industries. Megan is currently serving as Senior Director, Media Strategy at LERMA/, a role they began in January 2023. Prior to this, they held the position of VP, Client & Media Services at Basis Technologies from March 2021 to September 2022, where they led a team of digital media experts and managed client relationships. Megan also worked as a Group Media Director at The Richards Group from June 2014 to March 2021, where they oversaw omnichannel media planning and utilized research and analytics for targeting strategy and campaign optimizations. Earlier in their career, they held roles at Clif Bar & Company as a Crew Member from May 2014 to September 2018, at Billups as a Supervisor, Client Strategy from January 2013 to January 2014, and as a Senior Media Planner from December 2011 to January 2013. Prior to that, they worked at Targetbase as a Senior Account Executive from March 2010 to December 2011, and at The Ward Group, Inc. as an Account Executive from February 2006 to March 2010. Megan's earliest work experience was as a Gymnastics Coach at Junior Jumpers from April 2004 to February 2006, where they taught gymnastics fundamentals to children and also coached competition-level gymnasts.

Megan Musar Herling received their Bachelor of Science (BS) degree in Advertising with a specialization in Business Foundations from The University of Texas at Austin. Megan attended the university from 2002 to 2005.

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