Baptiste Vuarin

Baptiste Vuarin is a seasoned professional in customer experience and digital innovation, currently serving as the Customer Experience Manager at Leroy Merlin since March 2021. Baptiste has developed and implemented customer experience strategies across France, utilizing user research and collaborative workshops. Prior to this, Baptiste led the Retail Innovation Lab at Capgemini, driving digital solutions for clients globally, including the development of innovative in-store solutions using AI technology. Baptiste's experience also includes significant contributions as a Lead UX and Digital Customer Experience Consultant at Capgemini, focusing on enhancing customer interactions and transforming e-commerce platforms. Baptiste holds specialized degrees from HEC Paris and Télécom ParisTech, and has previously advised on digital strategy at Solocal Group.