Melanie Datz

Melanie Datz has a diverse work experience in marketing and SEO. Melanie started their career in 1999 as a Publications & Special Projects Coordinator at the American Society of Clinical Hypnosis. Melanie then worked as an Account Executive at Solutions for Associations from 2000 to 2006, where they drafted marketing materials, developed marketing plans, and oversaw production of association publications.

In 2009, Melanie worked as a Freelance Copywriter at Vivaki Search Hub, where they undertook SEO projects and wrote paid search copy for various verticals. Melanie then joined VivaKi in 2011 as a Copy Development Manager, managing SEO/SEM project flow for multiple agencies and leading a team of in-house associates and freelance writers. Melanie developed trainings and best practices for writers and ensured project completion.

From 2014 to 2015, Melanie worked as an SEO and Search Strategy and Development contractor at MSLGROUP. Melanie consulted with digital practice teams, audited sites for SEO best practices, and created project proposals based on audit findings. Melanie also wrote SEO/SEM best practices materials and training manuals.

Most recently, Melanie has been working at Lever Interactive since 2015. Melanie started as an Account Manager, SEO and later became the Media Director in 2018. Further information about their current role and responsibilities is not provided.

Melanie Datz holds a Master's Degree in Creative Writing from Columbia College Chicago. Prior to that, they obtained a Bachelor's Degree in English and History from the University of Iowa. No specific start or end years are provided for either degree.