Leverage Broadband Strategies
Cheryl Summers is an experienced executive in the telecommunications industry, currently serving as the Chief Executive Officer of Leverage Broadband Strategies since September 2011, where the focus is on management and growth strategies for telecommunications providers. Prior experience includes roles as Vice President of Programming at CoBridge Communications, Programming Consultant at James Cable, and Director of Operations at Mediastream, among others. Summers has a strong background in cable programming contract negotiation, client services, and marketing efforts, having significantly increased subscription services and developed successful marketing campaigns throughout various positions. Summers holds a Bachelor of Science degree with a double major in Communications and Political Science from Southwest Baptist University.
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Leverage Broadband Strategies
Leverage Broadband Strategies represents a new era for Leverage Cable Consulting. Led by Founder & CEO Cheryl Summers, along with Chief Strategy Officer Doug Maglothin, our team of industry experts partners with existing telecom operators and new broadband entrants to level the playing field in the telecommunications industry. We believe that all telecommunications operators deserve access to the same level of insider perspective and expertise as their larger counterparts. We arm telecom providers with the tools they need to excel in their industry and promote broadband connectivity around the world, including: • Affordable product and subscription management • Contract negotiation • Advanced subscriber analytics • Merger and acquisition support • Industry insider perspective and expertise Whether you need actionable data about your subscribers, support through a merger or acquisition, guidance in prepping for a system sale, help negotiating contracts with content providers, guidance on entering a new market or repackaging products and offerings, or someone to take over your video content management entirely, we bring expert guidance to your team without the expense. Above all, we pride ourselves in acting as our clients’ partner. We are not in the sales business, and we are much more than consultants. With over 40 years combined experience as operations and programming executives with expertise in product development, contract negotiation, and M&A-related due diligence and transition planning, we are focused on helping you adapt to and thrive in the modern telecom space.