LG Household & Health Care
James Choi is an experienced professional with a strong background in digital business development and marketing within the technology and consumer goods sectors. Currently serving as the Director of Digital Business Development at LG Household & Health Care, Ltd. since October 2015, James Choi focuses on smart beauty incubation, digital healthcare, and global e-commerce strategy and operations. At LG Electronics, where James Choi has been since August 2009, responsibilities have included leading a partnership program with Google for Nexus and Android Wear, as well as overseeing product marketing and go-to-market strategies across Asia, the Middle East, and the CIS regions. Previously, James Choi held the position of Head of Mobile Phone Business at LG Singapore, managing new product introductions, go-to-market programs, and overall business strategy and profitability. Earlier career experience includes a role at Samsung Electronics as an executive from February 1999 to January 2000.
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LG Household & Health Care
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As a creative consumer marketing company, we go beyond the boundaries of conventional household goods and cosmetics to introduce creative products and services based on our customers' needs.