LGM Financial Services
Amandine Cruz is an experienced marketing and product management professional with a comprehensive background in developing and implementing marketing strategies across various industries. Amandine has served as Marketing Manager and Marketing Specialist at LGM Financial Services, where responsibilities include creating effective marketing plans, analyzing campaign results, and advocating for consumer interests. Amandine has successfully managed significant product portfolios, notably launching a redesign that increased sales by 30%. Previous roles include Product Marketing Coordinator at IA-SAL, Marketing and Communications Specialist at Groupe Partouche, and various coordinator positions in marketing and sales, showcasing a strong foundation in bilingual communication, event planning, and stakeholder engagement. Amandine holds multiple degrees in Business and Foreign Languages from institutions including Université de Franche-Comté and Universidad de Almería.
LGM Financial Services
LGM Financial Services is Canada’s finance and insurance (F&I) provider of choice. We help some of the world’s largest automotive manufacturers drive consumer loyalty by delivering an exceptional consumer experience and industry-leading protection products. Everything we do at LGM is driven by our Social Purpose: To Accelerate Responsible Mobility for All. We believe in fair and transparent practices, greener, more accessible mobility, and a more sustainable future for people and the planet.