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Sandra Bouhageb

Digital Transformation Leader at Lidea Seeds

Sandra BOUHAGEB is a digital transformation leader currently working at Lidea since December 2020. Prior to this role, Sandra served as a Digital Marketing Manager at Caussade Semences Group from June 2009 to December 2020. Before that, Sandra worked as an Assistante marketing et communication at Caussade Semences from November 2005 to June 2009. Sandra holds a Master 2 (M2) in Marketing digital from Toulouse School of Management and a Master CAAE in Administration des entreprises from IAE Toulouse. Sandra also obtained a Diplôme d'ingénieur in Agriculture, général from ENESAD (ENITA Dijon).

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Castin, France

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Lidea Seeds

Already one of the top 10 global field crop seed companies, Lidea controls the entire value chain from breeding, seed production in the field to the marketing of finished products. Lidea designs and offers innovative, customized and sustainable multi-species (corn, sunflower, straw cereals, rapeseed, fodder and plant cover, soybeans, sorghum, pulses) and multi-brand seed solutions that create added value for producers throughout the year. With a turnover of 414 million euros, and more than 34 million euros devoted each year to industrial investments and R&D, Lidea has a sustainable and respectful vision to support tomorrow's agriculture today. Joining Lidea is the opportunity to grow within a dynamic and innovative team with strong human values. Lidea grow talents !