Alberto Formenti

Trade Marketing Specialist - Italy & Malta at Lidl Italia

Alberto Formenti is an experienced marketing professional with a diverse background in trade and media marketing, content management, and retail analysis. Currently serving as a Trade & Media Marketing Specialist at Lidl Italia, responsibilities include budget management, promotional flyer distribution, and market analysis. Alberto is also the founder of the online portal Marca Privata. Previous roles include Marketing Specialist at Prix Quality Spa, where engagement with buyers and coordination of marketing campaigns occurred, and Space Allocation Specialist at Aspiag Service - Despar Nordest, focusing on planogram management. Additional experience includes roles as a Marketing Analyst and an internship in Marketing & Communication at Confindustria Venezia. Alberto holds multiple degrees, including a Master Executive in Digital Marketing & E-Commerce Management from GEMA Business School and a specialization in Marketing Management from ISTUD Business School.

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