Jonathan Knapp is an accomplished digital analyst with extensive experience in customer engagement, e-commerce, and marketing strategy. Currently serving as a Senior Digital Analyst at Lidl US since April 2021, Jonathan manages the company’s loyalty program and customer journey strategy. Prior to this role, Jonathan worked at Beretta USA as an Ecommerce Analyst, focusing on market trends and customer behavior. Other previous positions include Digital Marketing Analyst at 2U, Marketing Outreach Coordinator at Ana G. Méndez University System, and Brand Analyst at British American Tobacco. Jonathan holds a Master’s degree in Customer Service Management and Development and a Bachelor’s degree in Business Administration, both from Universidad Adolfo Ibáñez.
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