Audrey Crozetière

Audrey Crozetière is a highly experienced marketing professional with a robust background in global marketing strategy, specializing in segments such as hospitality, corporate, and consumer markets. Currently serving as the Director of Global Segments & Key Accounts Marketing at Life Fitness, Audrey has successfully led initiatives in account-based marketing and campaign development, while overseeing teams and ensuring cross-functional alignment. Prior roles include Business Manager for Kitchen Appliances at Haier Europe, where a comprehensive marketing and commercial strategy was developed, and Marketing and Communication Manager at Eurofred Group, focusing on client-centric solutions. Audrey's educational background includes advanced studies in disruptive strategy and online marketing management from prestigious institutions such as Harvard Business School and ESCP Business School.