Bob Lambert

Digital Marketing Manager - Consumer at Life Fitness

Bob Lambert is an experienced digital marketing professional currently serving as the Digital Marketing Manager for Consumers at Life Fitness since March 2021. Previously, Bob held the role of Digital Marketing Manager at BERNINA of America from May 2016 to October 2020, where leadership of the digital marketing team resulted in enhanced revenue and consumer engagement through innovative technologies. Earlier experience includes managing digital marketing strategies at Abt Electronics from September 2010 to April 2016, focusing on performance metrics and various marketing channels, and serving as a Web Designer at Argonne National Laboratory from May 2004 to August 2010, where Bob was responsible for designing and maintaining web applications. Bob's professional background began in customer service at Domark's Car Wash and Lube from January 2001 to May 2004. Bob holds an M.S. in Marketing Communication and a B.S. in Professional and Technical Communication, both obtained from the Illinois Institute of Technology.

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