Life of Riley Salon Supply
Edwin Mendoza has a diverse work experience spanning over several industries. Edwin began their career at Sam's Club as a Merchandise Manager, where they successfully managed inventory levels and increased sales. Subsequently, they worked at Mendoza Group, Inc. as the VP of Account Services, where they excelled in managing media planning and strategy development. Edwin then joined SalonCentric - A Division of L'Oreal USA, initially as a Promotional Planning and Sales Support Manager before becoming the Marketing Operations Manager. In this role, they implemented strategies to control margins and optimize trade event agreements. Currently, Edwin is the Vice President of Marketing and Education at Life of Riley Salon Supply, overseeing the marketing and education department. Throughout their career, they have demonstrated strong leadership skills and a commitment to driving business growth through innovative marketing strategies.
From 1978 to 1984, Edwin Mendoza attended the University of South Florida, where they obtained a Bachelor of Arts degree in Business.
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Life of Riley Salon Supply
"The family owned, locally operated, boutique distributor of rising star brands"... Our Core Principles... We treat our customers & employees right… Like Family! Competitive pricing with a great variety of products. Inventory stock levels "above" industry average. We realize success comes when we help our salons become successful. When there is a problem, WE FIX IT! Daughter Driven... "Mother knows best"... In life, most of us are taught that "Mother knows best and if you do what your Mother taught; you are on the right path". At Life of Riley , we have taken an Irish twist to that and believe that it is our responsibility to improve this industry for the next generation.