Life Style Sports
Michaela Byrne has a diverse work experience in the field of eCommerce. Michaela currently works as an eCommerce Manager at Life Style Sports since 2022. Prior to that, they worked as an eCommerce Specialist at Currys plc from 2021 to 2022. Michaela'sresponsibilities at Currys included analyzing trade performance, identifying commercial opportunities, managing online promotions and campaigns, collaborating with marketing teams, and working with external agencies for advertising and paid search activities. Michaela also managed product feeds and implemented SEO strategies. Michaela achieved a 3% increase in traffic share during their tenure.
Before their role at Currys, Michaela worked at Woodie's from 2012 to 2020, where they held various positions such as Online Trading & Content Executive, Online Administrator, Category Administrator, Space Planner, and Sales Assistant. Michaela'sresponsibilities included managing website content, improving customer experience, reporting on analytics, managing support issues, implementing email marketing strategies, and supporting the eCommerce Manager in platform implementation. Michaela achieved a significant growth in online revenue and played a key role in the development and implementation of various projects.
Overall, Michaela Byrne has a strong background in eCommerce management and has contributed to the growth and success of the companies they have worked for.
Michaela Byrne has a strong education background in the field of business and digital marketing. Michaela first attended Technological University Dublin from 2012 to 2015, earning a Bachelor's Degree in Business in Information Technology. Michaela then continued their studies at the same institution from 2015 to 2016, obtaining an Honours Bachelor's Degree in Business Studies. In 2020 and 2021, they attended Dublin Business School, where they completed a Certificate in Digital Marketing. Most recently, in 2022, Michaela attended Technological University Dublin again to pursue an Executive Diploma in Strategic Digital Marketing.
Life Style Sports
As Ireland's leading and only Irish-owned sports retailer, Life Style Sports inspires and empowers the Stylised Athlete, across the whole island, through best-in-class omnichannel experiences for our customers. Our modern Brand Centre sits in the heart of Dublin city above our flagship store for seamless collaboration between our BC and stores teams. Our new carbon-neutral Fulfilment Campus leads the way as the first in Ireland and is just one of the ways we're looking towards the future. Supported by over 650 team members across 40 stores, and a rapidly expanding eCommerce operation, we provide all the latest drops across performance and fashion from the biggest brands in sports. With a highly engaged social media following of almost 400k across Instagram and Tiktok, our ever-growing digital operation plays a central role in all aspects of our business. We create unrivalled experiences and opportunities for all members all our team, with well-being and development of skills being at the heart of our operation. Our culture is encapsulated through our three core Brand Values: Social, Inspirational & Fearless. These are interjected into every aspect of our business, whether that's guiding the direction of our brand strategy, or inspiring our approach to team events and training days or workshops with leading brands. We love to develop our people upwards for Store Management, Operations Management and Brand Centre roles. It's one of the many reasons we've been voted one of the Best Employers in Ireland by the Sunday Independent since the rankings began! Envision working in a fast-paced, rapidly changing environment where innovative, ambitious, and creative people thrive. We're always looking for exceptional talent to join our team, so if you can see yourself as part of our team, explore our vacancies today. Follow us on socials: Instagram: @LifeStyleSports @LifeStyleSportsWomen TikTok: @LifeStyleSports