Alison E. Gerlach is an experienced marketing professional currently serving as a Strategic Marketing and Operationalization Consultant at LifeX since 2024, focusing on comprehensive marketing plans to enhance brand awareness and revenue growth. Prior roles at LivaNova from 2012 to 2024 included positions as Head of Marketing for LivaNova Advanced Circulatory Support, where Alison managed a $40M revenue plan and led various marketing initiatives to achieve significant business growth, and Director of Professional Education, creating training programs for healthcare professionals. With earlier experience at Bayer HealthCare Diabetes Care and Medrad, Alison has demonstrated expertise in product commercialization, strategic planning, and customer support training. Alison holds an MBA in International Business from Point Park University and a Chief Marketing Officer Certification from Kellogg Executive Education.