Sónia Vigário

Sónia Vigário is a strategic leader in digital marketing and brand management with over 15 years of experience focused on building purpose-driven brands. Currently serving as Client Director at Lift Consulting, Sónia leads brand strategy, communication planning, and performance marketing, integrating SEO and content performance across multiple sectors. Sónia's past roles include Digital Project Manager at Plot Content Agency and Dir. Comercial at Primeira Imagem, showcasing a strong background in client management and project delivery. Educationally, Sónia pursued diverse studies including a postgraduate degree in Marketing Management and is currently studying SEO and Google Analytics at Universidade Autónoma de Lisboa.