Joana Barata

Joana Barata is a Senior Field Marketing Specialist - EMEA at Lighthouse, responsible for planning and executing events to drive demand and revenue growth across the EMEA region. Joana's expertise includes developing event marketing plans, collaborating with sales teams, and managing event budgets while leveraging strong communication and analytical skills. Prior roles include Field Marketer and Growth Marketer at Nodalview, where Joana focused on local marketing actions and lead generation strategies in various European markets, as well as experience as a Junior Marketer at Yields.io and an Office Manager at Discover Lisbon. Joana holds an MSc in Marketing from ISCTE Business School and a Bachelor's degree in Economics from the University of Luxembourg and ISCTE Business School.