Lilly Lashes
Sydney Knight is currently the Marketing Director at Lilly Lashes. Previously, she held positions such as Vice President Branded Marketing at LaDove Inc. and Vice President of Marketing at label.m USA. With extensive experience in strategic marketing planning and implementation, media, and PR, Sydney has successfully managed marketing initiatives for various brands within the beauty industry. Her background includes roles such as US PR, Media & Events Manager, Marketing Manager for haircolor and cosmetics, Product Development Coordinator, Advertising and Media Coordinator, and Assistant to the VP of Advertising, Licensing, and Global Expansion at TIGI Haircare. Sydney's education background includes a Bachelor of Science in Fashion Merchandising and Advertising Public Relations from Texas Christian University, as well as ongoing education at UNILEVER BEAUTY ACADEMY.
Lilly Lashes
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Founded in 2013 by TV Star and serial entrepreneur Lilly Ghalichi, Lilly Lashes revolutionized the world of false lashes by creating “3D Lashes.” Today, they offer the largest selection of hand-made, luxury lashes carefully designed to cater to all eye shapes, ethnicities, and level of drama: from lite, natural lashes to the most glamorous, dramatic styles. With a promise to deliver on quality, variety and innovation, Lilly Lashes has grown to be the most trusted false eyelash brand in the world. Worn by Hollywood’s biggest celebrities, trusted by the most famous makeup artists, posted daily by the biggest social media influencers and loved by everyday beauty lovers all over the world- Lilly Lashes has continued to take the false lash world by storm.