Sydney Knight

Sydney Knight is currently the Marketing Director at Lilly Lashes. Previously, she held positions such as Vice President Branded Marketing at LaDove Inc. and Vice President of Marketing at label.m USA. With extensive experience in strategic marketing planning and implementation, media, and PR, Sydney has successfully managed marketing initiatives for various brands within the beauty industry. Her background includes roles such as US PR, Media & Events Manager, Marketing Manager for haircolor and cosmetics, Product Development Coordinator, Advertising and Media Coordinator, and Assistant to the VP of Advertising, Licensing, and Global Expansion at TIGI Haircare. Sydney's education background includes a Bachelor of Science in Fashion Merchandising and Advertising Public Relations from Texas Christian University, as well as ongoing education at UNILEVER BEAUTY ACADEMY.