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Michelle Lorenz

Sales Director, Applied Research Solutions

Michelle Lorenz is currently serving as the Director of Member Engagement for Applied Research Solutions at LIMRA since 2023, where they leverage industry knowledge to deliver custom research for members in Life, Annuity, and Workplace Benefits. Previously, they held various roles including VP of Client Solutions at Sago and VP of Client Consulting at Nielsen, along with positions at Arbitron Inc. and The Nielsen Company. Michelle has extensive experience in account management and consulting within the financial services industry, having guided members through comprehensive research processes to ensure alignment with their strategic objectives. They are pursuing both a BA and MA at The University of Memphis.

Location

Atlanta, United States

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