Elena Fernández Ibáñez is a seasoned digital strategist and the Head of Activation and Loyalty at LIN3S, where responsibilities include guiding clients in leveraging digital opportunities to grow their businesses through comprehensive digital strategies, automated processes, and lead nurturing. Prior experience includes leading automated marketing and digital sales projects at Dominion Digital Banking & Insurance, and serving as Director of Business and CMO at Dog Vivant, where focus was on enhancing customer experiences and establishing dog-friendly businesses. Elena's educational background encompasses a Master's in Digital Business from ESIC Business & Marketing School and various certifications in agile project management and digital marketing strategies.
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