Heidi Chu

Heidi Chu is a seasoned professional with extensive experience in eCommerce and merchandising. Currently serving as the Senior Manager of eCommerce at Lindt & Sprüngli (Canada), Inc since September 2023, Heidi has previously held key positions as Strategic Account Manager for eCommerce at Riverside Natural Foods Ltd. and eCommerce Analyst at The J.M. Smucker Company. With a background that includes roles such as Category Analyst at Walmart Canada and Merchandiser at Joe Fresh, Heidi possesses a robust understanding of product development and omni-channel merchandising. Additionally, Heidi holds a diploma in Fashion Design/Arts/Merchandising from the International Academy of Design and Technology and a certificate in American Sign Language from Seneca Polytechnic.