Michelle Veiga

Michelle Veiga is a seasoned professional in category management with extensive experience in the food and beverage industry. Currently serving as Senior Category Manager for Grocery and Drug Channels at Lindt & Sprungli Canada since January 2018, Michelle has held various roles at Lindt & Sprungli, including Key Account Manager, Category Manager, and Trade Marketing Manager from September 2009 to January 2018. Prior experience includes working as a Category Management Specialist at General Mills Canada from March 2003 to September 2009 and as a Senior Category Analyst at Coca-Cola Beverages from January 1993 to October 1996. Michelle began professional career as a Senior Economic Analyst at Du Pont Canada from 1989 to 1993. Michelle holds a degree in Economics from York University, obtained in June 1989.