KASIKORN LINE is a joint venture between KASIKORN Vision Company Limited, a subsidiary of KASIKORNBANK, and LINE Financial Asia, a subsidiary of LINE Corporation. KASIKORNLINE focuses on the offering of new innovative business models and experiences to create financial solutions that are more engaging, social, secure and easy to use.

KASIKORN LINE launched the LINE BK, the first “social banking” platform in Thailand, connecting Thailand’s most popular social media platform and one of Thailand’s leading banks. Under the slogan “Banking in Your Hand,” LINE BK lets customers transfer money, open savings accounts, apply for loans, and make payments easily and conveniently from the LINE application.

Banking

KASIKORN LINE

Tatsapon Muendach

Nutcha Sukonpongpao

Jirawat Harnsiriwatanakit

Warunya Pangnucha

Thee Chanyaswad

Arayapha Panichprecha

Jarit Sidhu

Pratabjai Nilla-Or

Jaechul Cho

The Data and Analytics team at KASIKORN LINE focuses on leveraging data to drive strategic business decisions and enhance user experiences on the LINE BK platform. The team consists of experts who analyze financial and user behavior data, develop predictive models, and derive actionable insights to optimize customer engagement and streamline banking operations. Key responsibilities include monitoring key performance indicators (KPIs), preparing reports for stakeholders, and collaborating with other departments to implement data-driven solutions that ensure innovative and user-friendly financial services.

Data and Analytics

Project and Product Management Team

Software Development

Data and Analytics

About

Team members

Other teams at KASIKORN LINE

Project and Product Management Team

Software Development