Betsy Burroughs

Betsy Burroughs is the founder and president of FocusCatalyst, a marketing consultancy in San Francisco, CA, and the author of the book, FOCUS. The Catalyst for Creativity. She has held senior executive positions at several high-tech publishing companies, including InfoWorld, where she was Vice President of Marketing. Betsy has over 25 years of marketing experience and has marketed products ranging from NEC semiconductors to Sun-Made raisins. She is on the board of the Waldzell Meeting in Vienna, Austria.